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Data Product Owner (Marketing/MarTech)

Improvado

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Improvado is an AI-powered, unified platform designed for marketing teams in medium to large-scale enterprises and agencies, who are looking to automate complex marketing intelligence and reporting to make decisions with ease. Improvado gathers, organizes, and untangles marketing data to deliver instant insights through BI and AI, helping to eliminate complexity, delivering laser-focused insights to optimize budgets, enhance campaign efficiency and marketing ROI.

About the role

This role sits within a Transformation Team - a small, high-impact group of data analysts and analytics engineers responsible for Improvado's transformation layer: SQL DataMarts, custom pipelines, and analytics products (Martech Recipes, Attribution/MMM, DataPrep) that turn raw marketing data into clean, client-ready datasets. As Senior Product Owner/Analyst, you'll own technical delivery on complex client accounts, build and automate analytics workflows, and drive product quality through a combination of deep SQL expertise and applied AI. You will own a product, write data transformation logic, build automation, and directly solve complex technical problems—rather than managing from afar.

Responsibilities

- Drive the product roadmap and end-to-end delivery on complex client implementations: SQL DataMarts, custom pipelines, MarTech Recipes, Attribution, and DataPrep
Partner with the engineering team to design, prioritize, and ship new product features, while refining and fixing existing logic
Focus on marketing data optimization (attribution models, campaign tracking, and funnel performance) to drive client results
Build and maintain automated analytics workflows using AI tools, scripting, and modern data stack (dbt)
Troubleshoot, debug, and resolve production data pipeline issues, including direct client-facing escalations
Identify opportunities to replace manual processes with scalable, AI-driven solutions
Collaborate with Product, BI, and CSM/TCS teams on architecture decisions and client data requirements
Contribute to SOPs and documentation for transformation processes

Qualifications

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Product ownership/ product management proven experience — able to take a problem end-to-end with minimal hand-holding

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Marketing or revenue data domain experience

Nice to have

What We Offer

Originally posted on Himalayas

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