Growth Product Manager - Stores Apparel
Trafilea
About Trafilea
Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands.
With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.
We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.
Why Trafilea
We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.
🚀 We build and scale our own brands.
🦾 We invest in AI and automation like few others in eCom.
📈 We test fast, grow fast, and help you do the same.
🤝 Be part of a dynamic, diverse, and talented global team.
🌍 100% Remote, USD competitive salary, paid time off, and more.
Job Responsibilities
- Define and own the product roadmap for our apparel eCommerce stores, prioritizing initiatives that maximize business impact.
- Identify growth opportunities through customer insights, analytics, experimentation, and market research.
- Lead conversion rate optimization initiatives across the shopping journey using A/B testing and data-driven experimentation.
- Collaborate with Acquisition, Retention, Creative, Engineering, Data, and UX teams to deliver seamless customer experiences.
- Translate business goals into product initiatives, ensuring alignment across stakeholders.
- Monitor and optimize key product metrics including conversion rate, revenue, customer engagement, and user experience.
- Drive continuous product innovation by identifying emerging trends, technologies, and customer behaviors.
- Lead Agile product ceremonies and ensure efficient execution from discovery through delivery.
Requirements
- 5+ years of Product Management experience within eCommerce, preferably in apparel, retail, or DTC brands.
- Proven experience owning product roadmaps and prioritizing initiatives based on business impact.
- Strong expertise in Conversion Rate Optimization (CRO), experimentation, and A/B testing.
- Experience working with Shopify Plus, BigCommerce, or similar eCommerce platforms.
- Strong analytical skills with experience using tools such as GA4, Mixpanel, Amplitude, Looker, Tableau, or similar.
- Experience collaborating closely with Engineering, UX/UI, Data, and Marketing teams in Agile environments.
- Strong understanding of user acquisition, customer journeys, funnel optimization, and retention principles.
- Excellent communication, stakeholder management, and strategic thinking skills.
- Experience leveraging AI tools to improve product development, experimentation, or operational efficiency is a strong plus.
Originally posted on Himalayas
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