Media Buyer FB

Our client is an international product-based IT company specializing in the iGaming industry. Founded in 2014, the company has been successfully operating on the market for more than 11 years, bringing together a team of 390+ professionals. Starting as a leader in the CIS region, the company is now actively expanding on a global scale.

We are currently looking for a Middle/Senior Media Buyer to join the media buying team and work with scalable traffic across different GEOs and tiers.

📋 Key responsibilities and your contribution:

• Launch, manage, and scale Facebook advertising campaigns across Tier 1 / Tier 2 / Tier 3 GEOs.

• Full ownership of traffic performance and financial results, including PnL responsibility.

• Analyze and optimize key performance metrics: ROI, CR, CTR, CPM, CPA, PnL.

• Scale profitable campaigns without artificial budget caps.

• Work closely with offers, creatives, agencies, and internal teams to improve campaign efficiency.

• Test and adapt strategies based on changes in GEOs, offers, platforms, and market conditions.

• Identify bottlenecks in funnels and processes, propose and implement optimization solutions.

• Maintain clear communication, task-setting, and feedback loops within the team.

📚 Your qualifications:

• 2+ years of experience in media buying / traffic arbitrage.

• Deep understanding of Facebook Ads ecosystem and traffic acquisition mechanics.

• Proven experience managing monthly budgets from $50,000.

• Strong analytical mindset and confidence working with performance metrics and profitability models.

• Hands-on experience with analytics and tracking tools such as Power BI, Google Sheets, Voluum, Binom, Keitaro (or similar).

• Experience working with offers, creatives, and external partners (agencies, vendors).

• High level of responsibility for results and readiness to work with CRM and PnL models.

• Strong communication skills and ability to give and receive constructive feedback.

• Critical thinking, initiative, flexibility, and adaptability in a fast-changing environment.

Benefits:

⭐ Time Off & Recovery: 20 working days of fully paid annual leave, fully paid sick leave, and public holidays off according to company policy.

⭐ Health & Wellness: A flexible Benefits cafeteria that allows you to choose the perks that fit you best, with options including medical support, regular check-ups, mental health services, or gym access.

⭐ Education & Development: Internal and external training, industry events, language courses, and professional service subscriptions.

⭐ Workspace & Tech: All necessary corporate equipment provided, the flexibility to work fully remotely, and premium digital tools to enhance performance (e.g., AI tools, ChatGPT Plus).

⭐ Work Environment & Perks: Holiday bonuses, gifts for special occasions, paid business trips, and team events.

Originally posted on Himalayas